EditorialMar 10, 2015
Keeping our ears and minds open
Editor Mary Alice Casey shares how magazine benefits from readers’ feedback.
EditorialFeb 17, 2015
onCampus receives recognition
Jeff McCallister, editor of onCampus, Ohio State's faculty and staff newspaper, writes about the publication's recent CASE Silver Award recognition for “Best Tabloid/Newsletter for Internal Audience.”
Brand & MarketingFeb 06, 2015
Thinking outside of the brand box: standing out while blending in
How do you make your college or unit stand out while staying in-line with the university brand? Graphic designer Kerri McTigue writes about some less-than-ordinary optometry creations.
EditorialFeb 02, 2015
Leveraging a National Championship
Record web traffic to osu.edu. Thousands of new social media followers. Strategic media messages. Find out how the Bucks' big win translated to communications success.
InteractiveJan 06, 2015
2014: The year in review
Interactive Director Jim Burgoon compiled this list of the most popular content on Ohio State's most trafficked properties.
Brand & MarketingDec 19, 2014
From vision to creation: The development of the optometry brand
Graphic designer Kerri McTigue writes about the development of the College of Optometry brand under new university brand guidelines.
Media & PRDec 08, 2014
Strengthening Ohio State’s national reputation
Senior Director Jeff Grabmeier gives an inside look at the ScienceWriters2014 conference hosted by Ohio State.
EditorialDec 01, 2014
Engage. Entertain. Educate.
Ohio State Alumni magazine Editor Mary Alice Casey lays out the publication’s role.
Brand & MarketingNov 24, 2014
An inside look at clinical branding
Graphic designer Kerri McTigue writes about the creation of a clinical “sub-brand” for the College of Optometry.
EditorialNov 17, 2014
A blitz of inspiration
This fall, photographer Jo McCulty organized the first Ohio State photo blitz. She writes about how 27 photographers' work came together in one great project.
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